San Francisco’s Howard Street has been temporarily renamed Rayquaza Road to celebrate the start of Pokémon Worlds 2026 and the PokémonXP event. The transformation marks the first major public display tied to the upcoming tournament, turning a busy downtown thoroughfare into a Pokémon-themed landmark for the weekend.
The change reflects the event’s partnership with the city, creating a visually striking backdrop for attendees and passersby alike. Rayquaza, a fan-favorite Legendary Pokémon, takes center stage in the branding, aligning with the tournament’s focus on competitive play and community engagement.
Local officials confirmed the street sign swap, which runs through the weekend. Visitors can expect additional Pokémon-themed installations and activities along the route, though no further details on extended programming were provided.
